All this commercial proved was how dumb people are regarding their animals. If you don't want your dog doing that on your carpet, then don't get a dog, because they all do it. The dog obviously couldn't have cared less that the lady was screaming like a rabid hyena, and I didn't see any cruelty. What an annoying commercial. I think your letter shows valid concern and while I don't necessarily agree, I am glad you wrote it. :D