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Target Needs To Think Of All The Old Dudes

Posted Mon October 23, 2006 12:00 pm, by Chris C. written to Target

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Ever since I moved to Dallas, I've been enamored of Target stores. All of the competitors pale in comparison.
I can usually find what I need and the price/quality are great.
However, there's one area where you fall short: the men's clothing department. Most of what you carry in men's clothing is geared toward 18-25 year-olds. Nothing wrong with appealing to a specific demographic, but us older (and not so skinny) guys are left in the lurch. I am distressed that the 'fitted' look is back because my body doesn't lend itself to that particular trend very gracefully. I look like a stuffed sausage, to be blunt.

Granted, I can easily go to any one of dozens of other places to get clothes, but I'd love for Target to apply that same stylish sensiblity that you afford your furnishings to your men's clothing. And by 'men's', I mean guys in the age range of 30-50!


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by jannieb Posted Thu May 17, 2007 @ 4:41 AM

You're right, Target doesn't carry clothes for geriatric stuffed
sausages because they don't want people like you shopping there. You
might do better shopping at Walmart. They have a great selection of
sweatpants & tank tops plus they carry up to a 6X.

Reply

wtf... by Angelic Princess:) Sat June 9, 2007 @ 1:02 AM

I'm crying... by aki_san Fri June 13, 2008 @ 1:27 PM

by The ever so cool Nikki Posted Fri January 19, 2007 @ 5:19 AM

That sucks that they dont have clothes that you like or are ur size or
ur style. Im sorry man, maybe they will listen to you and get
different clothes.


x3
Nicole.

Reply
by The_Murphdawggie Posted Wed October 25, 2006 @ 12:36 PM

I have a friend that worked at Target for three years until graduating
from college recently. He loved his job in produce, but was disgusted
with some of Target's corporate policies. He learned that Target's
goal was to try to be the "Trendy" retail store. As a result, they
tried their best to hire young sales associates whenever they could,
and tried to cater to younger people.

As a result, I refuse to shop at Target for anything.

Reply

What's wrong with being trendy? by Adam W Sat January 6, 2007 @ 3:52 AM


by Jeffrey Posted Wed October 25, 2006 @ 11:19 AM

...from the "Carry clothes for larger women" letters.

In the end, "carry clothes for old dudes" is the same as "carry
clothes for larger women." It's a request to stock clothes that
appeal to an audience that it's being well served by the stores. In
the end, Target is going to decide who their target (no pun intended)
audience is and they'll focus on that. Letting them know that, yes,
you'd buy there if only they carried clothes for you is a good thing.

OK, so what's different.

First, let me caveat that when I say "carry clothes for larger women
letters," I'm not referring to the topic. I'm referring to SPECIFIC
examples I've read here at PF.

What's different is that, unlike those SPECIFIC examples, this is a
request/suggestion and not a demand.

Chris doesn't claim that he's being discriminated against. He doesn't
indicate that Target is at fault for his body image.

It bothers me when I see someone make claims that Target is harming
them or is discrimating because they don't cary XYZ. If Target isn't
making money on plus-sized clothes, they are free to drop them. If
Target isn't making money on clothes people people in my age bracket,
then it's their decision.

So, while Chris does joke about body image, he doesn't pin it on
Target. He doesn't demand.

Even his "distressed" comment comes off as a bit of funny
self-deprication, as opposed to "I've been victimized because I don't
have a skinny body."

It's all in how you word things, people.

Reply


Exactly by snurli Thu October 26, 2006 @ 10:49 AM

by RedheadWGlasses Posted Tue October 24, 2006 @ 11:09 AM

I think it's a great letter. You're telling them what you'd like them
to carry, not demanding or making idle threats.

Target is way too trendy for me, and I don't mean "stylish." I mean,
stuff is on the shelves for a short time and then they phase it out
and introduce a new "look." I am not interested in a disposable
lifestyle, either in my clothes or in my household items.

I hope Target listens to your suggestion!

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Great comment by Peregrina Tue October 24, 2006 @ 11:59 PM
by p d Posted Tue October 24, 2006 @ 10:50 AM

I love you're letter. Especially the stuffed sausage line! Cracked me
up. :)

I agree with you about their clothing. It's the same for women. I
really wish they'd think of older people. It's not just "kids" that
shop there.

Reply


by MA Loper Posted Tue October 24, 2006 @ 10:08 AM

Chris,

While I don't completely disagree with you, I have to point out that
the whole premise of Target is not 30-50, it's young, trendy and
stylish.

Sadly, that's the 18-30 demographic (Don't feel bad, my hubby don't
make the grade either).

This is what people can't seem to understand.

While it's great to be so loyal to a company, there is typically
something about the way the company presents itself that makes it
popular or not popular. If they start changing every little aspect to
please this demographic and that demographic, then they lose that
certain "something" that sets them apart from the competition.

It's kind of like the premise that one size can fit everyone - we all
know that's fiction.

The clothes you are looking for, Chris, just aren't in the lineup for
Target's Style police. They have Isaac Mizrahi and Liz Lange and tons
of international designers who are trying to repliate high fashion for
people with KMart budgets. As you pointed out, these just aren't your
taste.

There's nothing wrong with not being crazy about their style, but if
they changed it, Target wouldn't be the company you like so much.
KWIM?

As Venice pointed out, Kohl's has some pretty trendy clothes that
aren't quite so "age restrictive."

I actually feel for you though, Chris - If women have it hard because
of our varying sizes, men have it even harder just because male
clothing is such an ignored segment.

Good luck!

Reply

by vc Posted Mon October 23, 2006 @ 10:12 PM

But Mott the Hoople sang about "All the YOUNG Dudes" not all the old
dudes.

I agree though. I don't buy anything but shirts at Target, but that
can even be a task. I just want plain shirts with nothing on them,
but it seems that they have them once in a while.

Has anyone seen the fake vintage rock shirts? Target has lots of
them. I don't get those at all.

Reply

by Gino Version 1.2 Posted Mon October 23, 2006 @ 9:49 PM

Great Letter Chris,
I find the same issue at my Target here too. I do hope they can find
something other than the old "Haggar" standby of stodgy style clothing
for us guys. It would be nice because I like a lot of their items...
they're not all the run of the mill merchandise and you really can
find some "with it" styled stuff (michael graves) at pretty decent
price points. It would be nice to be able to do our clothes shopping
at the same time and save a trip to another store.

Very well written Letter!! Hope they listen.

Reply


Re: All The Old Dudes by Venice~PFB Site Moderator Mon October 23, 2006 @ 6:46 PM

Great suggestion, Venice. by S. Brown Mon October 23, 2006 @ 8:42 PM


I had a similar but different problem at LL Bean by donno Mon October 23, 2006 @ 10:05 PM


I agree by Harleycat Tue October 24, 2006 @ 11:13 AM

by Venice~PFB Site Moderator Posted Tue October 24, 2006 @ 3:46 PM

You can't beat the return policy. I don't think any other retailer
offers one so lenient.

Unfortunately, most stores do not cater to everyone's needs. As much
as I love Kohl's, my daughter can never seem to find anything there to
fit her properly, but does find clothes in Target that are perfect.


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