POSITIVE ADVERTISEMENT FOR WALMART

I personally don't think they'll go for it.

In all honesty.... the first thing that came to mind was.... "Shop
smart! Shop S-Mart!"

I suspect the higher-ups at Walmart aren't going to adopt a slogan
that makes people think of Ash.

Great idea! I am patenting the following words:

Smart-Bucks
CVSmart
MicroSmart
Exxon-Mosmart
Bank of Amerismart
ChevroSmart

Well, it did make me laugh my butt off. . . but I doubt that was the
intended effect.

I don't know, I would imagine these people might have a problem with
it.

I don't know about Wal-Mart, but most companies have a policy against
accepting unsolicited advertising suggestions. In fact, many
companies have a policy that if you write to them with a suggestion,
they will not even acknowledge it.

The fact that you're seeking intellectual property protection for your
idea is more reason for them to take the hard stance. By writing a
letter like this (especially this one, which is publicly posted),
you've established that it was your idea ("prior art"). To them, this
means "stay away from this." It can also mean that they saw your idea
in an earlier letter and have already registered this idea (as a
service mark, not a patent) as their own.

Now, if they happen to think it's a winning idea, they might contact
you to arrange to take over thing rights to it.

I think even those who run Walmart find this silly. They know shopping
at Walmart doesnt remotely make one feel smart.

The only time I feel smart shopping at Walmart is when I leave my cart
at the register and walk out, like I did, yet again, tonight.

It wasnt even busy in the store but they had almost no registers open.
On a Friday night?! Most were the 20 items or less lanes. After
waiting forever in a line that never moved, and seeing that the person
at the front was find it hilarious that they were having problems and
holding up the line, I walked out.

I hate Walmart with a passion. I had already refused to shop there
anymore. Unfortunately, its closer than Target. The ONLY reason I went
there tonight was to get bedding for my son's rabbit. Target doesnt
carry that kind of thing. Thats the ONLY reason I went there over
Target. I will just stick to PetSmart for my pet needs and Target or
Winn-Dixie for everything else. I even have a 100 dollar gift card
that I am considering giving away. THATS how much I hate Walmart.

The only thing smart about Walmart...it avoiding it.

That seems dangerously close to PetSmart.

This could be the reason why they've chosen not to use it (if they
thought of it themselves already).

Please do not take this as being sarcastic because its not meant to be
but do you not think that someone from their marketing/advertising
division has not thought of this yet?

I mean its nice but since I do not shop WalMart very often it just
would not get me to go there any more than I do...which is about 3
times a year.

But seriously...eventually you may come up with a slogan for another
company. You seem to be pretty good at this.

You can't patent a word. If you've suggested this for 5 years and
they haven't used it by now, I doubt they have any plans to.

This company is certainly a candidate for negative feelings and
reviews. I have no idea how "WalSmart" fits into the WalMart
experience, and maybe they don't either. You would think that after 5
years, if they were interested, you would have either heard from them
or they would be using the term.

Patent: "The exclusive right, granted by the government, to make use
of an invention or process for a specific period of time, usually 14
years." I don't see how you can patent a word. There would be all
the diagrams, explanation of how it improves on the existing
technology, etc.

I hate Walmart, but I like your suggestion. However, I don't think
they take advertising suggestions from outside sources (except an ad
agency). Most companies don't.

You could tailor the same notion to Wallgreens too but it's not
rhyming.