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POSITIVE ADVERTISEMENT FOR WALMART

Posted Fri September 12, 2008 12:00 pm, by TERRI S. written to Walmart

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At times, any company is subject to negative reviews/feeling, so I have a suggestion to clean that up!

COMMERCIAL/ADVERTISING/ETC.

"SHOPPING AT WALMART...IS SHOPPING WALSMART!"

OR, any way you see fit to incorporate the word "WALSMART".

For the past five years I've made that suggestion. Now SOMEbody with any CLOUT...would see it's a WINNER!!

I am in the process of getting a patent on the word WALSMART...so, if you want to use it...and I think you SHOULD, call me. Also, I have copies of all my previous correspondence
making that VERY SUGGESTION..thru the years.


Reply



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by PepperElf Posted Sat September 20, 2008 @ 10:12 PM

I personally don't think they'll go for it.

In all honesty.... the first thing that came to mind was.... "Shop
smart! Shop S-Mart!"

I suspect the higher-ups at Walmart aren't going to adopt a slogan
that makes people think of Ash.

Reply
by Shadowboxxx Posted Wed September 17, 2008 @ 1:47 PM

Great idea! I am patenting the following words:

Smart-Bucks
CVSmart
MicroSmart
Exxon-Mosmart
Bank of Amerismart
ChevroSmart


Reply
by Cherry O. Posted Tue September 16, 2008 @ 6:14 PM

Well, it did make me laugh my butt off. . . but I doubt that was the
intended effect.

Reply

by Vitrescent Posted Sat September 13, 2008 @ 4:20 PM



I don't know, I would imagine these people might have a problem with
it.

Reply

Also, by Vitrescent Sat September 13, 2008 @ 4:22 PM

by Jeffrey/Branding/Alex Posted Sat September 13, 2008 @ 7:26 AM

I don't know about Wal-Mart, but most companies have a policy against
accepting unsolicited advertising suggestions. In fact, many
companies have a policy that if you write to them with a suggestion,
they will not even acknowledge it.

The fact that you're seeking intellectual property protection for your
idea is more reason for them to take the hard stance. By writing a
letter like this (especially this one, which is publicly posted),
you've established that it was your idea ("prior art"). To them, this
means "stay away from this." It can also mean that they saw your idea
in an earlier letter and have already registered this idea (as a
service mark, not a patent) as their own.

Now, if they happen to think it's a winning idea, they might contact
you to arrange to take over thing rights to it.

Reply


Re: POSITIVE ADVERTISEMENT FOR WALMART by mary jo Fri September 12, 2008 @ 10:40 PM

by Donno Posted Sat September 13, 2008 @ 9:42 AM

and you made my morning. Have a nice day!

Reply

by mary jo Posted Sat September 13, 2008 @ 5:09 PM

Thank you! Its nice to be back. I drop in every now and again just to
see whats going on. I dont have much time to even get online these
days.

Reply


by SiotehCat Posted Fri September 12, 2008 @ 6:44 PM

That seems dangerously close to PetSmart.

Reply


Heh...I didn't think of that. by PossiblyMovingOnUp..BellaSera Fri September 12, 2008 @ 9:27 PM

by dulynoted (aka duttycalls) Posted Fri September 12, 2008 @ 6:27 PM

Please do not take this as being sarcastic because its not meant to be
but do you not think that someone from their marketing/advertising
division has not thought of this yet?

I mean its nice but since I do not shop WalMart very often it just
would not get me to go there any more than I do...which is about 3
times a year.

But seriously...eventually you may come up with a slogan for another
company. You seem to be pretty good at this.

Reply

by Harleycat Posted Fri September 12, 2008 @ 3:32 PM

You can't patent a word. If you've suggested this for 5 years and
they haven't used it by now, I doubt they have any plans to.

Reply


If it's suggested by ~Fiƒi-la-ƒlea~ Fri September 12, 2008 @ 6:14 PM


Harley by Chris M Fri September 12, 2008 @ 10:42 PM


Three-peat has been... by Jeffrey/Branding/Alex Sat September 13, 2008 @ 7:30 AM


Thanks for the clarification Jeff! N/T by Chris M Sun September 14, 2008 @ 2:29 PM


by Donno Posted Fri September 12, 2008 @ 1:15 PM

This company is certainly a candidate for negative feelings and
reviews. I have no idea how "WalSmart" fits into the WalMart
experience, and maybe they don't either. You would think that after 5
years, if they were interested, you would have either heard from them
or they would be using the term.

Patent: "The exclusive right, granted by the government, to make use
of an invention or process for a specific period of time, usually 14
years." I don't see how you can patent a word. There would be all
the diagrams, explanation of how it improves on the existing
technology, etc.

Reply


TradeMark by Bill R. Fri September 12, 2008 @ 1:55 PM


TradeMark by lordsbaby2008 Fri September 12, 2008 @ 6:49 PM


Yes, it's a trademark. by Jeffrey/Branding/Alex Sat September 13, 2008 @ 7:18 AM

by NotYetMovingOnUp..BellaSera Posted Fri September 12, 2008 @ 1:06 PM

I hate Walmart, but I like your suggestion. However, I don't think
they take advertising suggestions from outside sources (except an ad
agency). Most companies don't.

Reply
by Jessica P. Posted Fri September 12, 2008 @ 12:32 PM

You could tailor the same notion to Wallgreens too but it's not
rhyming.

Reply




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