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Deceptive pricing at Burger King

Posted Wed October 28, 2009 12:00 pm, by Dave R. written to Burger King

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On the Value Menu at my local burger king, a 4 piece chicken tenders order is $1.00. If you look above at the BK Favorites menu, it says $2.99 for an 8 piece order. you must think many people are either too busy, too distracted, or too ignorant to recognize this. If I can get two orders of 4 for $2.00, why would I pay $2.99 for a single order of 8? This is evil.

Admit you have horrible business practices that take aim at the person on-the-go. You fill up drinks with large quantities of ice, though if they knew, they could ask for no ice. I see the ice fill line on the cup. You cheat people on menu prices, too. Fix it.


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by dulynoted (aka duttycalls) Posted Sun November 8, 2009 @ 11:01 AM

Fast food is like any other business...most have lower prices for
those who pay attention to details a bit more.
This is not deceptive as much as it is money in BK's pocket if the
customer decides not to figure something out.
They are giving you two options for the same product...just more for
one than the other.

Reply
by Batman Posted Fri October 30, 2009 @ 6:51 PM

I wouldn't say it's deceptive. But, it is interesting how businesses
operate.
I was at BK and I ordered 2 WHoppers for $3.50; a lady came in behind
me, and ordered 2 whopper specials. When I made the comment, "Whoppers
are $3 a piece?" the lady was a bit ticked, because she didn't see the
2 for $3.50 sign, and spent $6, and the cashier didn't even suggest
the 2 for $3.50. Can't say I blame her. Businesses tend to be too
short sighted. They now have a ticked customer, when they could have
made her extremely happy by pointing this out.
I agree with the priciple of your letter.

Reply

when i worked at KFC... by b d. Sun November 1, 2009 @ 1:59 AM

mcdonald's by b d. Sun November 1, 2009 @ 1:02 AM

McDonalds by Jessica P. Thu November 12, 2009 @ 1:38 AM


When I worked at Wendy's by Nate. Mon November 2, 2009 @ 8:20 PM

Exactly by McD Sun November 8, 2009 @ 1:27 AM

by Richard S. Posted Thu October 29, 2009 @ 10:29 AM

I dont think this is deceptive at all. You can go to the grocery store
and get a 25oz jar of something for $3.00 or you can get the 12oz jar
for $1.68. You actually have to figure out the cost per ounce to
figure out which is the better deal.

McDonalds did the same thing with their Double Cheeseburger when it
was on the $1.00 menu. You could buy the double cheeseburger for $1.00
or two cheeseburgers at $.89 each.

Reply

double cheeseburger scam by b d. Fri October 30, 2009 @ 2:33 AM


Not always about manipulating the menu by LadyMac Fri October 30, 2009 @ 9:19 AM

Fresh Food by Richard S. Fri October 30, 2009 @ 2:30 PM


by Casmly Posted Wed October 28, 2009 @ 3:14 PM

I wonder if it's a conspiracy...Why just today, I was at the super
market, and they had 12 packs of string cheese for $3/50. Or, they
had the 24 pack of string cheese for $4.99 with a $2 off coupon right
on the package...Why in the world would I pay $3.50 for 12 when I can
get 24 for $3.00!!

It's everywhere I tell you, EVERYWHERE!

Sorry, just having a bit of fun.


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by Just Jeffrey Posted Wed October 28, 2009 @ 2:27 PM

Several years ago, I went into Wendy's and ordered my food (for
eat-in). I noted that Wendy's was offering "free refills."

I asked "what is the smallest drink I can get, that has free
refills?"

The cashier replied, "If you're thirsty, get the Super Biggee. If
not, we have smaller sizes."

"Yes, but what I want to know is what's the smallest size that has
free refills. I don't mind going back to the fountain, so I want to
get the smallest size that has a refill. Does the small let me get
free refills?"

"But the small cup holds less than the Super Biggee. So if you want
to drink a lot, you'll want the Super Biggee." said the cashier.

"I don't think you understand. If I can get unlimited refills, why
would I pay more to get the bigger cup. Other than the trouble of
having to walk back to the fountain."

"Sir," she said (and I swear this is true), "if I knew something like
that, I wouldn't be working here."

Reply

Thanks for the laugh by Richard S. Thu October 29, 2009 @ 10:05 AM

i don't find the cashier funny by b d. Fri October 30, 2009 @ 2:27 AM

I think you are missing what Jeffrey was getting at. He asked what by Steve OH (IO) Fri October 30, 2009 @ 2:04 PM


Now I'm confused by Venice Fri October 30, 2009 @ 4:39 PM

Depends by Batman Fri October 30, 2009 @ 6:44 PM


I'm glad I don't drink soda by Venice Fri October 30, 2009 @ 7:14 PM

I'm with you and Jeffrey. I have no interest in drinking 10 litres of pop, by Steve OH (IO) Fri October 30, 2009 @ 7:46 PM

McDonalds soda by Michelle O. Sat October 31, 2009 @ 1:20 AM


that makes a lot of sense by PepperElf Sun November 1, 2009 @ 1:28 AM


you know this reminds me of my grocery store by PepperElf Wed October 28, 2009 @ 2:15 PM

by Harleycat Posted Wed October 28, 2009 @ 3:13 PM

My dog eats Mighty Dog. At Petsmart it's sixty cents a can so 12 cans
would be $7.20. A 12 pack is $7.49, $.29 more.

I was at the local supermarket and the two pack of Barber Chicken
Cordon Bleu is $4.99 and the six pack is $15.99, $1.03 more than
buying three 2 packs. I've been checking the unit pricing more often
when I see products offered in different amounts.

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by PepperElf Posted Wed October 28, 2009 @ 3:25 PM

wegmans usually posts what something costs per pound overall, or
per-whatever....

the tuna's not on sale now so it's back to the 4-pack being the
cheaper option

Reply

by MA Cunningham Posted Wed October 28, 2009 @ 1:20 PM

My local BK has 2 different chicken options - chicken tenders which
are the little nuggets and chicken fries, which are the long
stick-like things.

The fries are 8 for $2.99 and they are also all white meat, as opposed
to whatever they put in those nasty nuggets. It's equivalent to
McDonald's Chicken McNuggets vs. their premium chicken tenders.

As for the ice in the drinks, there is a marker on the cups that they
expect the cup to be filled to. If you don't like that, you have the
option of requesting "light ice" or "no ice" or, just fill the cup up
yourself if you are in the restaurant.

Reply
by Shan Posted Wed October 28, 2009 @ 1:02 PM

I don't eat at Burger King very often, but now I will always see
chicken feet chicken tenders.

:)

Reply


by Nate. Posted Wed October 28, 2009 @ 11:00 AM

I don't see how it is deceptive; it is clearly labeled on the menu how
much you get for the price. Often times the value menu is a better
deal. The "value" drink is a 16 oz. for $0.99. The 20 oz. small is
around $1.39. At Wendy's, the $0.99 double stack cheeseburger is
around 1/4 net weight prior to cooking. The classic single with cheese
(one patty, same amount of meat) is around $2.79. The same goes for BK
breakfast items.

Reply


Furthermore!!!! by RowdyRetailer Wed October 28, 2009 @ 11:05 AM


And I'm cheap too :) n/t by Nate. Fri October 30, 2009 @ 2:10 PM

Naw, You aren't cheap or frugle by Batman Fri October 30, 2009 @ 6:47 PM

LOL by Batman Fri October 30, 2009 @ 6:46 PM
by Michelle O. Posted Wed October 28, 2009 @ 10:02 AM

the tenders on the value menue are small and crown shaped nuggets -
the ones on the regular menu are the longer, rectangle shaped tenders.
This same conversation came up at my work and the gal on the BK run
ordered 2 of the value ones to save money - it isn't the same product.
If they gave you the same tenders you should be writing a thank you
letter :)

Reply


Not crown shaped by RedheadwGlasses Wed October 28, 2009 @ 12:57 PM


Either way by MA Cunningham Wed October 28, 2009 @ 2:05 PM

by RowdyRetailer Posted Wed October 28, 2009 @ 8:16 AM

How is it deceptive if you figured it out?

On top of that its clearly marked.


Good Day

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