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Celebrity Apprentice Advertising on NBC
Posted Thu April 28, 2011 12:00 pm, by Tanya S. written to Snapple Beverage Corp
Write a Letter to this Company
I have been appalled in recent months as Donald Trump has belittled and insulted countless Americans with his attempts to discredit the leadership of President Barack Obama with old fashioned race baiting tactics.
I am more disappointed that popular companies such as yours are supporting and monetarily benefiting from Donald Trump's program "The Celebrity Apprentice" notwithstanding Trump’s obvious support of fringe elements of the American electorate that advocate racism, xenophobia, and divisiveness in this country.
I want to alert you to the fact that Donald Trump--whose show you sponsor on NBC--is using the notoriety and status "Celebrity Apprentice" affords him to make outlandish accusations about the President and to advance baseless theories that prey on race-based fears. I need not describe these theories in detail as they has dominated the news. What is clear is that the claims are ludicrous, and the rhetoric is racially divisive and pollutes our public discourse.
While I support differences of opinion about policy, I will never support race baiting. I presume that your company also does not want to enable such rhetoric, nor have your products or services associated with the kind of views and tactics espoused by Trump. I urge you to immediately cease all advertising on "Celebrity Apprentice" and on NBC and its affiliated networks.
Thank you for considering my request.
Sincerely,
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