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Lego Mindstorm (8547) Pricing - $229.99
Posted Mon December 26, 2011 3:06 am, by Deborah E. written to Toys R Us
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Dear Mr. Eyler:
Starting with my son's very first Christmas, I have been saving up his ToysRUs gift cards from family and friends for him to buy a large ticket item of his choosing. After waiting seven years, he was so excited when the price dropped on the Lego Mindstorm to $229.99 and anxiously looked forward to purchasing it this year. Unfortunately, my husband required surgery during the promotional pricing period that limited my availability to buy it. After Dad was back on his feet again, my son and I checked pricing on the website everyday to no avail. He also had respectfully inquired with several local ToysRUs stores, while I was purchasing this year's Christmas gifts for our family. He was so disappointed still seeing the $229.99 price at Amazon.com that he now wants to sell all of his gift cards to anyone who will buy them, vowing never to patronize ToysRUs again.
As an adult I understand that there are many variables that go into determining price points for a product, especially during the holiday season. Conversely, my son is determined to tell all of his classmates and friends about this experience encouraging them not to shop at ToysRus. Our family is currently in no position to cover the shortfall. Is there any chance the Mindstorm will go back on sale after Christmas, now that he has been blessed with just enough to buy it for the $229.99 price?
Respectfully,
Deborah E.
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by worpt Posted Wed August 8, 2012 @ 6:27 AM
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Toys R Us has had price matching as long as I can remember. I'd think they'd match Amazon, especially as I believe they sell their items online using Amazon. Tell your son not to fret, Toys R Us when it comes to prices.
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by Deborah E. Posted Thu December 29, 2011 @ 1:28 AM
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We made the purchase today with a price match using all the gift cards. Thank you, ToysRUs!!
Also, thank you to everyone for your comments, suggestions and different points of view.
My son certainly has learned a lot of life lessons from reading your posts with me about this experience. He is so excited to tell his friends what happened! And, he looks forward to visiting ToysRUs again.
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by jeishere Posted Wed December 28, 2011 @ 10:05 AM
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While its unfortunate that things didn't work out like you planned and your son was unable to but the toy I fail to see how any of this is toy r us' fault.
Maybe you should use this as a learning opportunity for you son and explain to him the situation and how even with the best planning sometime things don't always work out. I don't think there's any valid reason for you to let you son go around bad mouthing something, especially when they did nothing wrong.
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by PepperElf Posted Wed December 28, 2011 @ 7:15 AM
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looking at the item online... I see all the electronics that go into it.
I'm just wondering if any of the parts were made in Thailand, especially the computer that goes inside.
People involved in computers know about it but the general public may never have paid attention to the news, or may have forgotten... There was some pretty bad flooding in Thailand. Bad enough that some factories were under water.
You may have noticed a drastic increase in the price of hard drives for example. Limited supply, high demand.... prices go up.
That may be a factor.
Or it could just be generic supply / demand in effect.
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by Retail Veteran Posted Tue December 27, 2011 @ 7:32 PM
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Neither the employees nor the managers will kow when the Lego Mindstorm or any other item will go on sale again. That is determined by corporate and they will not tell you either. Your best bet is to be patient and wait for them to go on sale again. As a former retail manager, the store had copies of the upcoming sale ads up to a week early. Most often, it was only a few days before the sale started.
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Not All
by fishbjc Sun January 1, 2012 @ 9:03 PM
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This "toy" isn't meant for 7 year olds, the age suggested is 10 and up -- while they are very cool robots (I know several people that own one) it might end up being frustrating at this age.
Also, to address what you said below about a school club, while I wonderful idea, I wouldn't suggest ever bringing this to school - for any reason. If this is what he has his heart set on doing, start with some smaller, less expensive models.
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by PepperElf Posted Tue December 27, 2011 @ 12:04 PM
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That you missed the sale?
Or was it sold out before you could get one?
Or were they not selling it at the price you wanted it to be?
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by sarahsmile Posted Tue December 27, 2011 @ 10:03 AM
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Your 7 yr old son is going to tell all his friends to never shop at Toys R Us? And he will NEVER EVER "patronize" Toys R Us again? I did not know that one could save gift cards for 7 years?
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by Deborah E. Posted Tue December 27, 2011 @ 4:52 AM
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Dear John,
Maybe my letter was unclear or maybe you really didn't read it. Either way, I feel insulted. Perhaps that was your point.
My request was to find out if we have seen the last of the sale price until next holiday season or beyond, which no associate or customer service representative apparently knows. Our original intent was to teach goal setting and delayed gratification through savings is rewarding. What he learned and the perception he shares with his peers (and anyone else who will listen) is ToysRUs gift cards are worthless compared to Amazon or cash.
Maybe his disappointment that is now associated with the ToysRUs brand will be greeted with your same indifference to his dream by ToysRUs. Or maybe the marketing decision makers better understand the developing values system and brand loyalty of the post millennial generation.
My son's plan was to use the Lego Mindstorms to start a robotics club at his school, where diversity is valued and supported with over twenty percent of the families surviving at or below poverty level incomes. Lego Robotics clubs teach children team creative problem solving skills coupled with application programming in a fun, age appropriate way. These are the building blocks to inspire and collaboratively develop a passion for things like future prosthetics on the cutting edge of today's medicine.
Have you ever invested almost all your life in a widely recommended company, believing you are finally about to realize the important development goal you set for yourself, only to miss the short window of opportunity through no fault of your own? Now, imagine you are seven years old and watching it concurrently still offered by competitors, while you can't sell or reallocate your investment.
Yes, I was the one who missed taking him to the ToysRUs sale due to an unexpected, necessary and thankfully successful surgery for my husband. However, financially, even after insurance consideration, it rendered no chance of a parent loan that probably would not be the right call here anyway.
Only time will tell how ToysRUs chooses to influence a post millennial consumer with big ideas to positively contribute to his school community.
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by PepperElf Posted Tue December 27, 2011 @ 10:13 AM
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I would personally be careful with something like that.
I'm not sure what age range your son is but... not all kids in school are careful with other people's toys. And if the toys are expensive, some may be tempted to steal.
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Thank you
by Deborah E. Tue December 27, 2011 @ 11:41 PM
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by Cherry O. Posted Tue December 27, 2011 @ 6:16 PM
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He's been planning to start a robotics club at his school since his first Christmas (when these gift cards began accumulating)? My goodness, what a precocious lad.
I would strongly advise that a multi-hundred-dollar toy never be taken to school. I think that everyone on this web site learned creative problem solving without a Lego Mindstorm--perhaps your son could put together a Science Olympiad group instead (many great science and learning activities can be found online). A school computer club would also be a great way to learn about technology in a safe environment. His admirable dream to help his peers learn and grow truly does not have to wait for an expensive toy.
I am a little alarmed to hear of the large, long-term investment in gift cards, especially cards for a specialty store that is not handling the recession too well. It would be extremely unfortunate for your family if the chain were to go under suddenly. I cannot, in good faith, close this letter without urging you to either try to sell the cards for their cash value (thus enabling an Amazon purchase of the toy), or spend the cards on other needed/wanted items soon. I honestly think that your good intentions regarding delayed gratification could be swept away if a Border's-style closing situation were to hit Toys R Us. . . please consider a plan for your son other than hoarding of gift cards.
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by sgarfio Posted Fri September 21, 2012 @ 12:21 AM
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Hi, Deborah,
I don't know if you're still following this thread or not, but I just wanted to let you know that these LEGO-based robotics clubs are amazing. My son was invited last year (7th grade) to participate on a FIRST Robotics Competition team at a high school, and it inspired him to start a robotics club and FIRST LEGO League team at his middle school this year (it's actually already grown to 3 teams - we're in desperate need of another MINDSTORMS set as cheaply as possible!).
The Junior FIRST LEGO League is for ages 6 to 9 and dovetails nicely with the middle school program. The Junior program uses the LEGO WeDo system, which is considerably cheaper than MINDSTORMS ($129 for one set, and the price goes down for multiple sets; or you can get a pimped-out set from FIRST for $182). FIRST registration at this level is $50.
If your son is still interested in starting that club, and you're worried about sending your personally-owned MINDSTORMS to school, this might be a good option. FIRST also has very good support for rookie teams and provides excellent goals and direction for a club like this. There are also tons of websites that provide information on fundraising, many of them linked from the FIRST web site (http://www.usfirst.org). Lots of companies provide grants too, and you'd only need $200 to $300 for one team (up to 6 kids).
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