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Sweepstakes policies

Posted Thu April 16, 2009 12:06 pm, by J D. written to Office Depot, Inc.

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I tried to enter the sweepstakes you are touting for Life Lock. I put in all the information requested to gain 30 days of it for free. When all was said & done I was told I had to give a credit card # to complete the entry.

I find it a total waste that your company would tout a sweepstakes for anything & promise a free $10. gift card in the mail. How can the month be free if one is being forced to give a credit card in order to enter? That makes the offer bogus plus gives the impression that the sweepstakes is a fraud. Can a person believe it if they are made to feel that this whole thing is a ploy to steal their identity? Why put customers through this rigmarole?


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by Just Jeffrey Posted Fri April 17, 2009 @ 7:11 AM

These sorts of things are common, but I'm still surprised that
OfficeDepot would do it. It seems beneath them and I'd expect that
any contests they run to not require a credit card to enter.

However, there's something in the way you described this that
suggests, to me, that there's more to this.

You say "...to gain 30 days of it for free." Was that the prize? Or
were they giving everyone 30 days of free LifeLock?

Getting a free trial of 30 days for LifeLock is not that hard. You
don't need to win it, you just need to find a promotion code, which is
very easy to find. In fact, if you call LifeLock and ask for a 30 day
trial, they'll most likely give it to you.

So, I don't think a 30 day trial is really a prize in a sweepstakes.

However, this makes the whole OfficeDepot thing even worse. They are
tricking you into thinking this is a contest, when all they are doing
is signing you up for LifeLock. Affiliates are paid by LifeLock to
sign people up for... 30 day free trials!

Was this an official OfficeDepot ad that told you about this so-called
contest? Or perhaps the local store has figured out a way to make a
little extra money by signing people up. I couldn't find any mention
of LifeLock on OfficeDepot's web site or Google, so maybe this is a
local thing?

In any case, I hope OfficeDepot gets back to you and lets you know
that either they sponsor no such contest (and will find out why your
local store is pulling this stunt) or that it's not a contest, but
simply a partnership with LifeLock to sign up you.

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by Lisa H. Posted Thu April 16, 2009 @ 6:19 PM

" Why put customers through this rigmarole? "

Because you aren't a customer until you are paying for their services?
I understand what you are saying, but of course these kind of things
are done to get new customers.

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by petgiraffe Posted Thu April 16, 2009 @ 2:03 PM

The credit card is so that after 30 days they can start charging you
whatever the fee is for the service you are signing up for. They are
hoping that you will forget to comply with whatever their "opt-out"
policy is. Sneaky but legal, and since it's sponsored by Office Depot,
unlikely a scam to steal your identity.

I never sign up for anything "free" that requires a credit card
number, just because I don't want to hassle of having to remember to
cancel it.

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