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Time Warner Advertisement Depicts the Husband as a Fool
Posted Mon June 9, 2008 12:00 pm, by George G. written to Time Warner Cable
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To whom it may concern,
While watching television, I viewed your latest "Time Warner Triple Play" advertisement where the husband and wife are in the kitchen cooking and the wife is on the phone. The contents of the pot on the stove ignite and the husband dances around like a buffoon not knowing what to do, panicking... and then the wife, calm and cool puts out the fire nonchalantly. This is the latest in a trend of advertising that has been happening for the last several years. Depicting the male as a blithering idiot who can't exist in the real world without the aide of a woman to hold his hand and show him how to breathe, eat, and exist as a responsible, knowledgeable human being. It is growing tiresome to show the husband as the fool, the man as the imbecile.
I would like to see Time Warner, and all companies to break this tread. More advertising that actually talks about your product and political statements about the male sex. It's annoying, pathetic and aggravating.
Sinc.,
George G
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by ♪♪Venice♪♪ Posted Tue June 10, 2008 @ 5:13 PM
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I have not seen this commercial, but when I do, I assure you I'll be laughing. Men/husbands are just as capable of being fools as women/wives, or anyone else for that matter. To always portray people as being perfect would get boring very quickly. There ARE men who cannot exist without the aid of a woman, and vice versa. It's called being human. You lack the ability to laugh at yourself and your gender. Lighten up.
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by ~Fiƒi-la-ƒlea~ Posted Tue June 10, 2008 @ 8:02 AM
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What about Lucy? She was portrayed as a bit dingy.
Not quite the Martha
George Burns: "Say goodnight Gracie"
Gracie: "Goodnight Gracie"
Do you think of men when you hear the term "dumb blonde"?
Where is our first gentleman with our woman president? Oh that's right, only other countries have women smart enough.
It's all out there. It has been for a long time.
I haven't seen the commercial but it sounds like while they made the man look dumb, they actually portrayed the woman as intelligent being able to multitask. Quite the role reversal from the helpless housewife.
Sounds like they were trying to make it humorous. Red makes some great points though, two wrongs, (so to speak) don't make a right. So while I'm chuckling a bit, I do have to humble myself on that point!
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Seriously, get a sense of humor and don't take commercials so seriously.
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I agree. I think these types of commercials are insulting and demeaning, not to mention disrespectful. There are several commercials pushing a variety of products and services that depict the husband as a stupid buffoon. And they wouldn't DARE show a similar commercial with the gender roles reversed.
And that's what I find offensive. It's not okay to make women look extremely stupid but it's okay to make men look that way? It's because women's groups (they pretend to be feminists but they're not, and they give the rest of us a bad name) would complain and there'd be great gnashing of teeth.
But hey, at least with the sitcoms, it's okay for men to be overweight and of average looks (prime example: The dumbest sitcom on TV: Jim Belushi's show) but women have to be slender and attractive.
Sexist double standards. Sick of 'em in softball, sick of 'em on TV.
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by ~Fiƒi-la-ƒlea~ Posted Mon June 9, 2008 @ 7:30 PM
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Ahhh the shoe is on the other foot now! No offense, but now you know what women have put up with for years in commercials! Women cook and clean and need "Mr. Clean" to help her mop because she needs "his" muscles to help her do her womanly chores! Foods have womans names, Mrs. Butterworth, Aunt Jemima, Sarah Lee, Betty Crocker. At least the husband is finally in the kitchen!! heehee ;)
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